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Well, I had high hopes for some swashbuckling corporate intrigue this summer, but it’s come to naught: Comcast has dropped its takeover bid for Disney. But the reason is surprising: Disney just isn’t interested in the merger.

Man, do I miss the 80s sometimes. Eighteen years ago, Comcast would’ve leveraged itself to the hilt to pick up a sweet plum like Disney. Then we’d all look forward to seeing what they’d keep and what they’d sell off. (You just know Rupert Murdoch would’ve bought ESPN and ABC.) But now, when Michael Eisner is looking more mortal than he ever has, Comcast is dropping the bid because Disney doesn’t seem to care for it?

We’ve got a different breed of executive these days. So what if a Disney-Comcast merger would’ve left a giant smoking hole where both companies used to be? I find it ironic that two companies which claim to be in the entertainment business have now denied us all what could’ve been the most entertaining story to hit the wires in a long time.

Meanwhile, McDonald’s new marketing plans have borne fruit, in the form of 56% higher profits last quarter. New McDonald’s CEO Charlie Bell plans to continue with the company’s current strategy. And the Burger King closest to me closed a few weeks ago.